I didn’t grow up talking about money.

We talked about working hard.
We talked about being responsible.
We talked about saving.

But investing?
Owning?
Building wealth that outlives you?

That conversation never made it to the table. And if I’m being honest for a long time, I didn’t even realize there was another table. Then I sat down with La Keisha Landrum-Pierre.

And something shifted. Not just intellectually but in that gut-check, oh… this is bigger than me kind of way. Because this wasn’t just a conversation about money. It was a conversation about power.

The Part No One Tells You

Here’s the truth that stopped me in my tracks, women receive about 2% of venture capital funding. Two. Percent. And yet we control around 80% of consumer spending.

So let me ask you, why are we so comfortable spending in systems we don’t own? Why are we funding companies with our dollars that were never built with us in mind?

During our conversation, we talked about women building solutions—
for things like endometriosis, PCOS, perimenopause.

Real problems. Painful, daily, life-altering problems.

And yet… those solutions struggle to get funded.

Not because they aren’t brilliant.
Not because they aren’t needed.

But because the people holding the capital don’t live the problem.That hit me.Because how many things in our lives have we just… accepted?

The discomfort.
The dismissal.
The “this is just how it is.”

What if it’s not? What if it’s just… unfunded?

Watching It Play Out in Real Time

That’s exactly what the documentary Show Her the Money lays bare. It follows women founders navigating a system that wasn’t built for them and the women who are stepping in to change it.

Watching it, I had this moment of clarity:

These aren’t just business stories.
These are stories about access.
About belief.
About who gets to build the future—and who doesn’t.

You can watch it now on Amazon Prime Video or Apple TV.

And fair warning you won’t watch it passively. You’ll start connecting dots and you’ll start asking questions. You might even start rethinking everything you thought you knew about money.

The Moment It Clicked

At one point, La Keisha said something that I haven’t been able to shake:

If we’re not talking about deals… we don’t have access to them.

Simple.
Obvious.
And somehow… completely missing from how most of us were raised.

We talk about daycare.
We talk about skincare.
We talk about what we’re watching on Netflix.

That conversation has been happening… just not with us in it.

So Now What?

Here’s what I know now:

We don’t just need more women spending.
We need more women investing.

We don’t just need better products.
We need to own the companies creating them.

We don’t just need a seat at the table.
We need to build new ones.

Start Small. Start Somewhere.

Maybe it looks like:

Asking one question about investing you’ve been afraid to ask
Watching Show Her the Money and actually talking about it after
Reaching out to someone who’s already in the space
Starting a “money club” instead of another book club

Because this doesn’t change overnight. But it does change with conversation.
With curiosity. With one decision to lean in instead of sit out.

We’re not just here to consume.

We’re here to shape.

To fund.
To build.
To decide what gets created—and what doesn’t.

Because the truth is…

Who controls the money
controls the future.

And maybe—just maybe—
it’s time more of us stepped into that role.

Listen + Watch

Watch the episode HERE. Or listen on Apple

Or listen on Spotify.

You can watch Show Her the Money now on Amazon Prime Video and Apple TV!

Final Thought

You don’t need permission to start thinking differently about money. You just need to decide you’re no longer sitting this conversation out.

Fund Women, Save the World with La Keisha Landrum-Pierre